HR Without Borders: Mark Arthur Goes Behind the Mic on the Founders Future Podcast

Featured Podcast Episode | Leadership | By Mark Arthur, CPHR, SHRM-SCP · 5 min read

HR Without Borders: Mark Arthur on Leading Coast2Coast HR

What does it really take to build an HR firm that works seamlessly across both Canada and the United States? That's exactly what host Ammar Elm of the Founders Future podcast wanted to find out — and the conversation didn't disappoint.

I recently had the pleasure of sitting down with Ammar for an in-depth episode all about the origins of Coast2Coast HR, the unique challenges of cross-border people management, and where I see the future of HR heading for small and mid-sized businesses.

If you've ever wondered what goes on behind the scenes of building a fractional HR practice from the ground up — the wins, the hard lessons, and the vision — this episode is for you.

"The biggest mistake SMEs make with HR? Waiting until something breaks. By then, it's already cost you."

With over 25 years in HR leadership across North America, I've seen firsthand what separates companies that build strong, resilient cultures from those that scramble to put out fires. The answer almost always comes back to one thing: being proactive rather than reactive.

What We Cover in This Episode

• Why SMEs are underserved in strategic HR — and what to do about it

• Cross-border compliance: navigating U.S. and Canadian employment law

• The tech stack powering today's modern HR teams

• Leadership development as the #1 retention strategy most businesses overlook

• How Coast2Coast HR was built — and the vision driving it forward

• The future of HR in a hybrid, globalized world of work

Whether you're a business owner trying to get HR right without the overhead of a full-time team, or an HR professional looking for a fresh perspective on the fractional model, this episode is packed with practical insight and honest stories from the field.

Listen now on Spotify: https://open.spotify.com/show/2UNPGOlnrIHxlQmLcYzHjj

Full episode page: https://www.buzzsprout.com/2397606/episodes/17086833-hr-without-borders-mark-arthur-on-leading-coast2coast-hr-llc

Mark Arthur, CPHR, SHRM-SCP — Founder & CEO, Coast2Coast HR · coast2coasthr.com